Experiences, Travel

New Bern, North Carolina: Birthplace of Pepsi-Cola

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Drinking Pepsi in front of the Birthplace of Pepsi-Cola.
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Enjoying a refreshing Pepsi in New Bern, NC.
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The ginkgo trees covered in Spanish moss. 
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An adorable front door in an alley in downtown New Bern, NC.
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Literally one of my favorite pictures I have ever taken. The outdoor sanctuary in New Bern, NC.

I have been going to Jacksonville, North Carolina for years. Other than having a ton of trees and ocean views, there isn’t much going for it. Luckily, it’s nicely situated in between a lot of cool places. Unfortunately, I hadn’t looked into many of the surrounding areas until the last couple of years; even then, I didn’t look very hard. I’m kicking myself because I’ve been missing out.

New Bern, North Carolina is just one of those places I’ve been missing out on. A small town on the Neuse River only an hour north of Jacksonville. An easy day trip. With my never ending well of charm mixed with persistence, stubbornness, lack of self-respect, and my willingness to beg in combination with Alex’s complete ambivalence towards our activities as long as he’s gotten enough sleep, I managed to convince him a trip to New Bern, North Carolina wouldn’t be a terrible way to spend an afternoon. 

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Pepsi-Cola outside the shop in front of the Bradham Pharmacy sign.

I think every town has a claim to fame; this is absolutely refutable. New Bern, NC doesn’t have a small claim to fame. They’re the origination point of Pepsi-Cola; it’s a huge claim to fame. Pepsi is the soda I grew up on. Caleb Davis Bradhem ended up opening a drugstore on a corner in downtown New Bern. In 1893, he invented “Brad’s Drink” as a healthy way to help digestion. In 1898, he renamed it Pepsi-Cola after dyspepsia, or indigestion. By 1903, Pepsi-Cola was an official company and trademark due to its popularity. You can still visit the site where Pepsi was created on the corner of Middle Street and Pollock Street. The soda shop serves Pepsi and popcorn, and there’s a gift shop on the other side of the soda fountain. The store opened its doors in 1998, one hundred years after the creation of Pepsi-Cola. Alex and I bought matching shirts because we don’t know if we’ll ever be back. I’m a Pepsi girl, and he loves his Mountain Dew, so it was fitting. 

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Alex and I in our matching shirts!

New Bern isn’t just home to Pepsi, it is the second oldest town in North Carolina having been founded in 1710. It served as the first state capitol. There’s a gorgeous church standing across the street from the Pepsi shop. The church yard is home to headstones with faded lettering dating back to the eighteenth century. Ginkgo trees sheathed in Spanish moss shade the outdoor sanctuary. It really is stunning. The downtown is full of picturesque spots and well kept buildings. There are over 150 buildings and homes on the historic registry. It’s easy to get lost in the small town charm of this waterfront town. 

I wish I had known about this town about five years sooner. If you’re ever in town, grab a glass bottle of Pepsi and stop by Wiener Haus because it has some pretty good food. 

bisous und обьятий,
RaeAnna

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